2B Case Study | Egypt Electronics Store Mobile App

2B Egypt is one of the biggest retailers, delivering the best electronic products to their customers now launched the Egypt electronics store mobile app.

With a wide range of features & benefits, this app enhances customers’ shopping experience and provides them with convenient services.

For over two decades, they have specialized in offering a wide range of IT products and equipment.

Their vast selection includes networking solutions, computers, laptops, peripherals, tablets, and more.

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Being one of the leading companies in IT e-commerce and retail business needed a mobile app builder solution to further improve its online shopping experience.

2B computer company is a part of Best Buy Corporation which is the biggest consumer electronics retailer operating in the U.S., Mexico, and Canada.

Besides the ecommerce mobile app, 2B Egypt uses Magento 2 Marketplace Multi Vendor Module to manage multiple outlets and sellers.

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Consumer Electronics Market in Egypt

According to the Statista Report, The Consumer Electronics market is booming, with revenues reaching an impressive US$6,606.0 million in 2023.

From 2023 to 2028, this market is expected to grow at a steady 5.21% annual growth rate.

The market, Telephony stands out as the largest segment, contributing a substantial market volume of US$3,428.0 million in 2023.

It is worth noting that China leads the global market in terms of revenue generation, with an estimated US$230.5 billion in 2023.

When considering the per capita revenue figures, it is expected that each person will generate about US$61.15 in 2023.

With the increasing popularity of online shopping, the Consumer Electronics market is witnessing a rise in online sales, accounting for 10.6% of total revenue by 2023.

The volume of consumer electronics products is projected to reach 88.0 million pieces by 2028, indicating a steady growth trend.

Key Features:

Following are some of the standout features of this ecommerce mobile app are as follows:

Also, you may view and install 2B Egypt on your smartphones or tablets to see it in action.

Download the 2B Egypt Android App from Google Play.
Download the 2B Egypt iOS App from the Apple App Store.

Home page Customization

Mobikul allowed 2B Egypt to customize the app’s design, layout, and features according to its brand identity and target audience.

They helped in the customization of category images, Banner images, Icon images, splash screen, etc. Voice and text Search browsing are also available here.

Product page customization

Mobikul enabled customers to easily browse and filter through the diverse range of products offered by 2B Egypt.

Also helped 2B Egypt to add a feature to help admin create coupons only valid for mobile app purchases.

They also enabled the admin to set the first purchase discount in a fixed amount or percentage.

Mobile App Payment Integration

Mobikul did web view mobile payment integration of the ValU payment method to ensure that payment processes are effortless and hassle-free.

Social Login for Mobile App

Simplify the login process by using your existing social media accounts.

Experience a quick and seamless authentication process without the need for additional registration.

Mobile app social login is available using Facebook, Google, and Sign in with Apple. Enabling customers and sellers to quickly sign up on the 2B Egypt platform.

RTL Arabic Support

Since Arabic is the native language of Egypt, the mobile app needed to support the RTL Arabic language view.

Besides the RTL language view in the mobile app, the 2B Egypt application has an English view as well.

Conclusion

In summary, 2B Egypt, with Mobikul’s assistance, 2B Egypt mobile app brings you the easiest and most affordable online electronics store shopping experience.

With features like voice search, app-only offers, order tracking, profile management, and address book make the shopping journey pleasing.

Thank you for reading this case study, if you wish to develop a similar Egypt ecommerce mobile app, please contact the Mobikul team.

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