Great User Experience
In an e-commerce environment, the most critical point is the building of effective user experience. Thus, providing the customer with the ease to operate the application.
What is AMP?
The Accelerated Mobile Pages Project (AMP) is meant for improvising the performance of web content.
It dramatically improves the performance of the mobile web by decreasing the webpage loading time and hence keeping the user intact to the web store.
AMP works with ease with slow internet connections and lets users experience the web in low range internet areas. AMP has been built on top of modern performance paradigms like Prerendering, Precalculations, Asynchronous Loading, and Caching.
Accessing the products via websites becomes so hectic and tedious for the customers. With the application:
- Firstly, the customer can order groceries anywhere anytime.
- Secondly, no more waiting for your turn in billing, now you can order the products sitting at home.
- Besides, the customer will receive the grocery product at doorsteps.
Therefore, having the whole store in the form of a mobile app can actually increase customer engagement effectively.