Make checkout process easier refers to reducing the steps and effort required for a customer to complete a purchase on an online store.

What It Involves
- Providing clear shipping, tax, and total cost details
- Offering reliable and familiar payment methods
- Minimizing the number of checkout steps
- Keeping form fields short and necessary
- Ensuring pages load quickly
Purpose
To help customers complete orders without delays or complications, resulting in smoother transactions and fewer abandoned carts.
Impact on Business
- Reduced support queries related to checkout issues
- Lower cart abandonment rate
- Higher order completion rate
- Better customer experience
